You know the phrase, “if you can’t beat em, join em?” Maybe “if you can’t beat Google, just stay the course” would be more ideal. When schoolofbookkeeping.com became astUtemy, many wondered why. They wondered if we were going to change our model and our focus. We were. We still are. But not really change; more like enhance. We’re going to continue doing exactly what we are doing but more of it and for a larger audience. This required a rebranding.
We couldn’t be more excited to bring you our latest creation – Certificates of Completion for our Courses! Now, after you complete a course (testing is now being rolled out too), you can visit your Completed Courses page and View/Download your Certificate. It’s automatic and get one for EVERY course you complete. So, go buy some frames and get your courses complete. You’ll have a wall of achievement in your office in no time!
Today, we officially have relaunched astUtemy ANSWERS, our 24/7, searchable, and very useful Q&A support service. It’s included for our members and it’s currently free to the public. It’s new, again, so there is much content YET. But it will come and fast and you can help. Why help? Because you benefit too….I’m going to show you 38 Million Reasons to Use astUtemy ANSWERS Forums…ready?
Angela just wrote a post about How to Land Clients on Facebook. It’s a great post and she used new skills in developing it. She now uses Adobe Stock images and resizes them beautifully. But I noticed her Adobe Stock … Read More
Here’s a guide of social media image sizes for 2017: Facebook Image Sizes Cover photo: 851 px wide by 315 px tall Profile image: 180 px wide by 180 px tall Highlighted image: 1200 px wide by 717 px tall Shared … Read More
Today is a great day. I get to do something I’ve often wished to do. It’s called putting my money where my mouth is and maybe eating my own dog food too! If you know me, I’m not shy. I … Read More
Yep, QuickBooks is now quickbooks. Or in graphical terms: is now… For many of us, this new logo will make our lives easier. Making the Q and the B uppercase has been a challenge. But now, it’s all lowercase. Awesome! … Read More
You know what I mean right? When you see $55/mo for a new app you want to try. You sign up for the 14 day trial. Then, you fall in love. When it’s time to buy, you get billed on … Read More
We’re really excited to announce a brand new course with over 138 minutes of presentation video to take you through the important fundamentals of bookkeeping. This is not about a product! This course is about bookkeeping, including: Double Entry Bookkeeping … Read More
ignitization.com was created to extend our offering with new ideas and sort of be a “test kitchen.” Some things worked and some didn’t. Pretty typical. Like X, the experimental lab at Google, tackling a problem only to fail was often … Read More
This series began with Why People Love and Hate Paypal and we discussed PayPal vs. Stripe. Now, we take it a step further buy discussing this from the bookkeeping point of view. One of the single most important features of … Read More
Our parent company 74 Degrees created the 74 Ignite Program and the 74 CMO Program after many of our members asked for help with marketing. Today, we’re super excited to share our newest offerings. We think you’ll like them more … Read More
We recently did a webinar on this topic and it was a big hit! Each week our very own Webinar Wednesdays from ignitization.com (included with PRO astUtemy membership) host amazing topics that are useful to building an accounting practice or … Read More
This is a series of posts to discuss various merchant services providers and their benefits and use cases. We will examine PayPal, Stripe, QuickBooks Payments and Square. Let’s begin with PayPal. PayPal is everywhere, integrated with more software than any … Read More
Do you need to raise capital? This question has always plagued me. The answer is yes. The other answer is no. So much good can come from funding. So much bad can come from funding. You can grow faster. Do … Read More
If not now, when? We’ve heard this somewhere haven’t we? Was it a move line? A lyric? The illustrious David Bowie passed away yesterday and I’m pretty sure, like the day Freddie Mercury died, many flocked to YouTube to watch … Read More
In a recent IGNITE Session, I spoke with a client about how to increase revenues while adding much needed additional staff. The new hires are needed by the firm, but the concern was how this would effect the cost structure … Read More
So you think your next blog post idea is going to be a hit don’t you? Or your brilliant comment on Facebook will get a ton of likes. The pic of your wipeout on the slopes is going to draw … Read More
You know when something just tugs at you, keeps you awake or just won’t let you relax. It’s something you know needs your attention, but you just can’t seem to get your arms around it. It’s one of those things … Read More
Recently, a student of schoolofbookkeeping.com and an IGNITE client of mine wanted more clients. Her bookkeeping practice is mostly focused on the legal profession. We had an IGNITE session and discussed it. We answered the following question: Where do attorneys … Read More
Last night, on my iPhone, using the WordPress and Excel apps, I made a spreadsheet of all my recurring subscriptions for Cloud services I use each month for my business and created this post. It’s about $220/month. When I compare that to … Read More
So many of us have a Facebook business page. So many of us get nothing from it. Why? Because Facebook business pages lack personality because they lack a person. If you really want to land new clients with Facebook, you … Read More