A website is only as good as it's content, usefulness, ease of use, speed and access to a formal call of action. It's no easy task to build and it's even harder to maintain. You have to keep innovating and adding new content and better and easier functionality. Bounce rates skyrocket when users are befuddled or lost or simply can't gain direct access to you. In this webinar, we will discuss several key tactics in your web strategy that all should consider, test, retest, A/B test and implement. We will show you specific ways to garner more traffic and how to convert them first into vetted consultations and later into paying clients.