We conducted an evaluation to determine the top problems our clients face and how we can help. The number one question everyone has, whether they have been in business for 20+ years or they are just starting out is, what should I charge for my services. We have had webinars on this topic featuring our Percentage Pricing and Pricing Your Practice which help accounting professionals and business owners make these difficult decisions. While we cover a wide variety of topics on schoolofbookkeeping.com and our newly launched schooloftaxes.com we have decided that this area needs to be focused on more. To prove our dedication to helping entrepreneurs solve these problems in their practice, our CEO, Eric Greenspan decided to write a book. Pricing Your Practice was released this weekend. It is available in Kindle format or print editon. You can order now on Amazon. In our first day, we sold a bundle, and today it is #1 on the Amazon Hot New Releases.
Pretty exciting for his first book! There will be many more where this came from. We are dedicated to solving problems for entrepreneurs in growing their practice.
In the book, Eric shares proven solutions that he has used with our Ignite Clients to change their mindset to get paid what they are worth. Pricing is one of the most important parts of building a successful bookkeeping, accounting, tax or similar practice. Much of pricing is based on perception and is psychological. We are beyond excited to offer solutions to help you analyze your current pricing model, establish new or better pricing, what pricing models to use, how to increase your prices, and how to sell your services at the highest level possible. You’ll learn how to establish a low and high pricing threshold, based on our process, and how to determine your value in comparison to your competitors and the industry itself.
We focus a bit on confidence, as it relates to your ability to set higher prices and sell them with ease. We’ll introduce you to our Confidence Scale and how to gain and grow your confidence and how that will help you grow your pricing levels and ultimately increase your income.
We discuss and demonstrate various pricing methods, including hourly, value pricing and our very own percentage pricing. We explain why you should use one or the other, or a combination. We’ll help you establish new pricing, change your existing pricing without losing existing clients, and manage pricing changes over time.
If you are an accountant, bookkeeper or business owner, you will get some great nuggets and ideas to help ignite your practice.
About Eric Greenspan
After working with thousands of accounting professionals and helping them structure, sell and manage their pricing, we took the knowledge gained and put it into words to share with a larger audience. We help accounting pros, and bookkeepers ignite their practices, and we absolutely love what we do. Eric is the Chief Clever Officer at 74 Systems, a firm dedicated to helping accountants, bookkeepers, and business owners with marketing, technology, workflow, and automation. Our popular Ignite Program, where much of the content for this book was derived, has helped thousands grow and manage a successful practice. 74 Systems is also the company behind schoolofbookkeeping.com and schooloftaxes.com.
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